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Madison, WI Metro Area


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Click here to view election data for Madison, WI Metro Area

2024 population: 707,606   ( 26,839 from 2020)
Land area: 3308.8 square miles
Population density: 213.9 persons per square mile

2024 Census data
White:555,118 78.45% 1.1%
Black:35,3615.00% 12.6%
Indian:2,0920.30% 6.1%
Asian:44,2196.25% 20.7%
2+ races:17,4762.47% 11.3%
Hispanic:53,3407.54% 15.8%
Total non-White:152,48821.55% 15.7%

2020-2024 ComponentsNumberRate
Births:28,756 10.6
Deaths:21,8148.0
Net Migration: 2,2120.8
Net Immigration: 17,2456.3
Change in White population:6,129 0.9
Change in Non-White pop.:20,710 3.0




Race Breakdown with Components of Population Change

[Display all years]

Year:
Total population:
White:
Black:
Indian:
Asian:
2+ races:
Hispanic:
Total non-White:

2020
680,767
548,98980.64%
31,4124.61%
1,9720.29%
36,6355.38%
15,7072.31%
46,0526.76%
131,77819.36%

2010
605,435
511,13384.42%
25,6374.23%
1,6560.27%
23,7053.92%
10,8961.80%
31,7385.24%
94,30215.58%

2000
535,421
478,35989.34%
17,3803.25%
1,4540.27%
15,1362.83%
6,9121.29%
15,6162.92%
57,06210.66%

1990
462,662
435,80794.20%
10,5822.29%
1,4210.31%
9,0611.96%
n/a
5,7911.25%
26,8555.80%

1980
416,581
401,62996.41%
5,6641.36%
9660.23%
4,1130.99%
n/a
3,7500.90%
14,9523.59%

1970
376,442
368,03597.77%
3,1610.84%
3690.10%
1,8560.49%
n/a
2,4870.66%
8,407 2.23%

Decade:
Components:
Births:
Deaths:
Net Migration:
Net Immigration:
Change in White population:
Change in Non-White pop.:

2010's
NumberRate
67,559 11.2
39,4996.5
15,8802.6
15,6002.6
37,856 6.3
37,476 6.2
2000's
NumberRate
67,537 12.6
34,1096.4
25,2294.7
15,4222.9
32,774 6.1
37,240 7.0
1990's
NumberRate
63,919 13.8
33,8277.3
19,9664.3
5,3811.2
42,552 9.2
30,207 6.5
1980's
NumberRate
63,297 15.2
30,109 7.2
13,937 3.3
n/a
34,178 8.2
11,903 2.9
1970's
NumberRate
n/a
n/a
7,713 2.0
n/a
33,594 8.9
6,545 1.7

Age, Family & Household Data for Madison, WI Metro Area

[Display all years]

Year:
 
Median Age:
Under 18:
Voting Age Population:
Over 65:
Households:
Persons Per HH:
Families (%HH):
Married Couples (%Fams):
Single Mothers (%Fams):
Non-Family (%HH):

2022
NumberPercent
36.8
137,051 9.9%
570,555 80.6%
103,511 7.5%
290,256
2.28
163,399 56.3%
130,558 79.9%
14,055 8.6%
126,857 43.7%

2010
NumberPercent
35.7
134,193 22.2%
471,242 77.8%
67,204 11.1%
250,898
2.35
148,862 59.3%
117,950 79.2%
13,789 9.3%
102,036 40.7%

2000
NumberPercent
34.2
124,001 23.2%
411,420 76.8%
55,259 10.3%
216,132
2.39
131,288 60.7%
108,489 82.6%
10,507 8.0%
84,844 39.3%

1990
NumberPercent
31.5
109,381 23.6%
353,281 76.4%
48,343 10.4%
178,087
2.50
113,507 63.7%
95,570 84.2%
8,382 7.4%
64,580 36.3%

1980
NumberPercent
28.6
108,599 26.1%
307,982 73.9%
40,131 9.6%
153,914
2.60
101,584 66.0%
87,741 86.4%
7,069 7.0%
52,330 34.0%

2022 Housing Data for Madison, WI Metro Area

Housing Data
 Number%
Housing Units304,368 
Median Value$323,430 
Occupied290,25695.4%
Vacant14,1124.6%
Owned177,08161.0%
Rented113,17539.0%
Median Rent$1,200 
Single-Family Units187,91061.7%
    Detached169,95155.8%
    Attached17,9595.9%
Buldings with 5+ Units85,30228.0%
Mobile Homes3,9561.3%

2022 Income & Employment Data for Madison, WI Metro Area

Household Income
RangeNumber%
Less than $10,00012,1824.2%
$10,000 to $14,9997,0412.4%
$15,000 to $19,9997,6282.6%
$20,000 to $24,9998,2322.8%
$25,000 to $29,9998,9553.1%
$30,000 to $34,9999,3103.2%
$35,000 to $39,9999,3953.2%
$40,000 to $44,9999,9253.4%
$45,000 to $49,9999,6663.3%
$50,000 to $59,99921,1967.3%
$60,000 to $74,99927,2399.4%
$75,000 to $99,99940,01613.8%
$100,000 to $124,99931,47410.8%
$125,000 to $149,99923,7608.2%
$150,000 to $199,99931,11310.7%
$200,000 or more33,12411.4%
Median Household Income83,267 
Per Capita Income47,739 
Cost of Living Index   (100 = average)
Compared to U.S.83 
Welfare Households
 Number%
SSI9,9553.4%
Public Assistance4,8471.7%
Public Asst. or Food Stamps22,7607.8%
Labor Force, Ages 25-64
 Number%
Employed340,09879.7%
Unemployed8,5022.0%
In Armed Forces7730.2%
Total Labor Force349,37381.8%
Not in Labor Force77,61318.2%
Real Unemployment Rate 20.2%
Class of Worker
 MaleFemale% Male
Private Sector137,619105,09756.7%
Non-Profit10,73123,77831.1%
Self-Employed18,81411,83361.4%
Local Government9,02814,71438.0%
State Government19,86922,70246.7%
Federal Government3,4653,14352.4%
Total Private + Self156,433116,93057.2%
Total Non-Profit + Govt.43,09364,33740.1%
Total199,526181,26752.4%
Pct. Govt.19.1%  
Occupation
 Number%
Management, Business, Science, Arts71,68418.8%
Sales and Office Occupations68,37217.9%
Professional, Technical122,86832.2%
Service Occupations52,44413.8%
Farming, Forestry, Fishing2,4460.6%
All others65,95817.3%
White Collar 68.9%
Industry
 Number%
Health care and social assistance57,21515.0%
Educational services46,98312.3%
Professional, scientific, technical41,88111.0%
Manufacturing39,35710.3%
Retail trade36,6459.6%
Finance and insurance22,9506.0%
Accommodation and food services21,9015.7%
Construction20,5465.4%
Public administration18,1694.8%
Other services15,9194.2%
Information10,2842.7%
Transportation and warehousing10,2652.7%
Administrative, support, waste mgmt.9,9132.6%
Wholesale trade8,6002.3%
Arts, entertainment, recreation6,0211.6%
Agriculture, forestry, fishing, hunting5,9461.6%
Real estate and rental and leasing5,0091.3%
Utilities2,8950.8%
Management6150.2%
Mining, quarrying, oil/gas extraction2120.1%

2022 Ancestry, Citizenship & Language Data for Madison, WI Metro Area

Hispanic Breakdown
CountryNumber%
Mexican25,5903.77%
Puerto Rican3,9020.57%
Cuban9280.14%
Dominican3900.06%
Total Central American2,8700.42%
Costa Rican2300.03%
Guatemalan6960.10%
Honduran3590.05%
Nicaraguan1,2560.18%
Panamanian590.01%
Salvadoran2700.04%
Other Central American00.00%
Total South American5,3070.78%
Argentinean5250.08%
Bolivian700.01%
Chilean1890.03%
Colombian1,8750.28%
Ecuadorian5350.08%
Paraguayan320.00%
Peruvian3580.05%
Uruguayan7750.11%
Venezuelan9330.14%
Other South American150.00%
Other Hispanic3,0400.45%
Asian Breakdown
CountryNumber%
Indian9,3151.37%
Chinese9,2171.36%
Hmong4,3140.64%
Korean1,8990.28%
Filipino1,4550.21%
Vietnamese1,2360.18%
Japanese8190.12%
Laotian7440.11%
Taiwanese6810.10%
Language Spoken at Home
LanguageNumber%
English584,71890.9%
Spanish24,1003.7%
Other Asian7,7821.2%
Other Indo-European7,3741.1%
Chinese6,8151.1%
German, other Germanic2,7970.4%
Russian, Polish, other Slavic2,2600.4%
Other2,2550.4%
Arabic1,4070.2%
Ancestry
CountryNumber%
German235,03934.6%
Irish88,51713.0%
Norwegian65,5029.6%
English64,3129.5%
Polish34,8965.1%
Italian24,8623.7%
American17,6672.6%
Swiss17,3172.6%
French16,3522.4%
Swedish13,6782.0%
European12,7511.9%
Dutch11,5121.7%
Scottish10,9201.6%
Czech7,8961.2%
African7,5411.1%
Citizenship & Nativity
 Number%
U.S. citizen651,21895.9%
Not a citizen27,7774.1%
Native629,21292.7%
Foreign-born49,7837.3%

2022 Educational Attainment Data for Madison, WI Metro Area

Educational Attainment, Population 25 Years and Older
< 9 Years9-12 YearsH.S. Grad or GEDSome CollegeBach. DegreeGrad Degree
7,489 1.6%12,430 2.7%92,898 20.4%121,257 26.6%135,214 29.7%86,724 19.0%
  Average years of education: 14.6
Population 25 Years and Older
< 9 Years 7,489 1.6%
9-12 Years 12,430 2.7%
H.S. Grad or GED 92,898 20.4%
Some College 121,257 26.6%
Bach. Degree 135,214 29.7%
Grad Degree 86,724 19.0%
Average years of education: 14.6

Source for the above data: U.S. Census Bureau / American Community Survey (5 year-estimates)


Historical Labor Force Data for Madison, WI Metro Area

Labor Force Data from the Bureau of Labor Statistics
YearLabor
Force
EmployedUnemployedUnemp.
Rate
State
Avg.
1990 546,664 532,762 13,902 2.5%
1991 552,966 536,310 16,656 3.0%
1992 576,026 560,222 15,804 2.7%
1993 594,420 579,560 14,860 2.5%
1994 607,610 592,004 15,606 2.6%
1995 619,186 605,208 13,978 2.3%
1996 632,964 619,112 13,852 2.2%
1997 641,232 627,932 13,300 2.1%
1998 646,930 634,470 12,460 1.9%
1999 647,300 635,946 11,354 1.8%
2000 658,086 641,744 16,342 2.5%
2001 675,324 654,886 20,438 3.0%
2002 682,898 657,824 25,074 3.7%
2003 690,148 662,950 27,198 3.9%
2004 696,926 673,002 23,924 3.4%
2005 704,836 681,040 23,796 3.4%
2006 711,778 687,290 24,488 3.4%
2007 716,836 690,704 26,132 3.6%
2008 724,122 697,126 26,996 3.7%
2009 730,790 683,056 47,734 6.5%
2010 721,420 676,310 45,110 6.3%
2011 722,628 682,430 40,198 5.6%
2012 725,648 688,322 37,326 5.1%
2013 733,440 697,268 36,172 4.9%
2014 741,902 713,164 28,738 3.9%
2015 752,108 727,424 24,684 3.3%
2016 766,592 744,378 22,214 2.9%
2017 771,842 752,678 19,164 2.5%
2018 769,594 751,712 17,882 2.3%
2019 778,412 759,124 19,288 2.5%
2020 769,542 731,680 37,862 4.9%
2021 788,942 765,680 23,262 2.9%
2022 791,330 773,708 17,622 2.2%
2023 813,952 795,136 18,816 2.3%
2024 822,498 803,034 19,464 2.4%
Link: Information about the TRUE unemployment rate from shadowstats.com