2024 population: 707,606
(
26,839 from 2020)
Land area: 3308.8 square miles
Population density: 213.9 persons per square mile
| 2024 Census data | |||
| White: | 555,118 | 78.45% | 1.1% |
| Black: | 35,361 | 5.00% | 12.6% |
| Indian: | 2,092 | 0.30% | 6.1% |
| Asian: | 44,219 | 6.25% | 20.7% |
| 2+ races: | 17,476 | 2.47% | 11.3% |
| Hispanic: | 53,340 | 7.54% | 15.8% |
| Total non-White: | 152,488 | 21.55% | 15.7% |
| 2020-2024 Components | Number | Rate |
|---|---|---|
| Births: | 28,756 | 10.6 |
| Deaths: | 21,814 | 8.0 |
| Net Migration: | 2,212 | 0.8 |
| Net Immigration: | 17,245 | 6.3 |
| Change in White population: | 6,129 | 0.9 |
| Change in Non-White pop.: | 20,710 | 3.0 |
Age, Family & Household Data for Madison, WI Metro Area | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
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| Housing Data | ||
|---|---|---|
| Number | % | |
| Housing Units | 304,368 | |
| Median Value | $323,430 | |
| Occupied | 290,256 | 95.4% |
| Vacant | 14,112 | 4.6% |
| Owned | 177,081 | 61.0% |
| Rented | 113,175 | 39.0% |
| Median Rent | $1,200 | |
| Single-Family Units | 187,910 | 61.7% |
| Detached | 169,951 | 55.8% |
| Attached | 17,959 | 5.9% |
| Buldings with 5+ Units | 85,302 | 28.0% |
| Mobile Homes | 3,956 | 1.3% |
| Household Income | ||
|---|---|---|
| Range | Number | % |
| Less than $10,000 | 12,182 | 4.2% |
| $10,000 to $14,999 | 7,041 | 2.4% |
| $15,000 to $19,999 | 7,628 | 2.6% |
| $20,000 to $24,999 | 8,232 | 2.8% |
| $25,000 to $29,999 | 8,955 | 3.1% |
| $30,000 to $34,999 | 9,310 | 3.2% |
| $35,000 to $39,999 | 9,395 | 3.2% |
| $40,000 to $44,999 | 9,925 | 3.4% |
| $45,000 to $49,999 | 9,666 | 3.3% |
| $50,000 to $59,999 | 21,196 | 7.3% |
| $60,000 to $74,999 | 27,239 | 9.4% |
| $75,000 to $99,999 | 40,016 | 13.8% |
| $100,000 to $124,999 | 31,474 | 10.8% |
| $125,000 to $149,999 | 23,760 | 8.2% |
| $150,000 to $199,999 | 31,113 | 10.7% |
| $200,000 or more | 33,124 | 11.4% |
| Median Household Income | 83,267 | |
| Per Capita Income | 47,739 | |
| Cost of Living Index (100 = average) | ||
| Compared to U.S. | 83 | |
| Welfare Households | ||
|---|---|---|
| Number | % | |
| SSI | 9,955 | 3.4% |
| Public Assistance | 4,847 | 1.7% |
| Public Asst. or Food Stamps | 22,760 | 7.8% |
| Labor Force, Ages 25-64 | ||
|---|---|---|
| Number | % | |
| Employed | 340,098 | 79.7% |
| Unemployed | 8,502 | 2.0% |
| In Armed Forces | 773 | 0.2% |
| Total Labor Force | 349,373 | 81.8% |
| Not in Labor Force | 77,613 | 18.2% |
| Real Unemployment Rate | 20.2% | |
| Class of Worker | |||
|---|---|---|---|
| Male | Female | % Male | |
| Private Sector | 137,619 | 105,097 | 56.7% |
| Non-Profit | 10,731 | 23,778 | 31.1% |
| Self-Employed | 18,814 | 11,833 | 61.4% |
| Local Government | 9,028 | 14,714 | 38.0% |
| State Government | 19,869 | 22,702 | 46.7% |
| Federal Government | 3,465 | 3,143 | 52.4% |
| Total Private + Self | 156,433 | 116,930 | 57.2% |
| Total Non-Profit + Govt. | 43,093 | 64,337 | 40.1% |
| Total | 199,526 | 181,267 | 52.4% |
| Pct. Govt. | 19.1% | ||
| Occupation | ||
|---|---|---|
| Number | % | |
| Management, Business, Science, Arts | 71,684 | 18.8% |
| Sales and Office Occupations | 68,372 | 17.9% |
| Professional, Technical | 122,868 | 32.2% |
| Service Occupations | 52,444 | 13.8% |
| Farming, Forestry, Fishing | 2,446 | 0.6% |
| All others | 65,958 | 17.3% |
| White Collar | 68.9% | |
| Industry | ||
|---|---|---|
| Number | % | |
| Health care and social assistance | 57,215 | 15.0% |
| Educational services | 46,983 | 12.3% |
| Professional, scientific, technical | 41,881 | 11.0% |
| Manufacturing | 39,357 | 10.3% |
| Retail trade | 36,645 | 9.6% |
| Finance and insurance | 22,950 | 6.0% |
| Accommodation and food services | 21,901 | 5.7% |
| Construction | 20,546 | 5.4% |
| Public administration | 18,169 | 4.8% |
| Other services | 15,919 | 4.2% |
| Information | 10,284 | 2.7% |
| Transportation and warehousing | 10,265 | 2.7% |
| Administrative, support, waste mgmt. | 9,913 | 2.6% |
| Wholesale trade | 8,600 | 2.3% |
| Arts, entertainment, recreation | 6,021 | 1.6% |
| Agriculture, forestry, fishing, hunting | 5,946 | 1.6% |
| Real estate and rental and leasing | 5,009 | 1.3% |
| Utilities | 2,895 | 0.8% |
| Management | 615 | 0.2% |
| Mining, quarrying, oil/gas extraction | 212 | 0.1% |
| Hispanic Breakdown | ||
|---|---|---|
| Country | Number | % |
| Mexican | 25,590 | 3.77% |
| Puerto Rican | 3,902 | 0.57% |
| Cuban | 928 | 0.14% |
| Dominican | 390 | 0.06% |
| Total Central American | 2,870 | 0.42% |
| Costa Rican | 230 | 0.03% |
| Guatemalan | 696 | 0.10% |
| Honduran | 359 | 0.05% |
| Nicaraguan | 1,256 | 0.18% |
| Panamanian | 59 | 0.01% |
| Salvadoran | 270 | 0.04% |
| Other Central American | 0 | 0.00% |
| Total South American | 5,307 | 0.78% |
| Argentinean | 525 | 0.08% |
| Bolivian | 70 | 0.01% |
| Chilean | 189 | 0.03% |
| Colombian | 1,875 | 0.28% |
| Ecuadorian | 535 | 0.08% |
| Paraguayan | 32 | 0.00% |
| Peruvian | 358 | 0.05% |
| Uruguayan | 775 | 0.11% |
| Venezuelan | 933 | 0.14% |
| Other South American | 15 | 0.00% |
| Other Hispanic | 3,040 | 0.45% |
| Asian Breakdown | ||
|---|---|---|
| Country | Number | % |
| Indian | 9,315 | 1.37% |
| Chinese | 9,217 | 1.36% |
| Hmong | 4,314 | 0.64% |
| Korean | 1,899 | 0.28% |
| Filipino | 1,455 | 0.21% |
| Vietnamese | 1,236 | 0.18% |
| Japanese | 819 | 0.12% |
| Laotian | 744 | 0.11% |
| Taiwanese | 681 | 0.10% |
| Language Spoken at Home | ||
|---|---|---|
| Language | Number | % |
| English | 584,718 | 90.9% |
| Spanish | 24,100 | 3.7% |
| Other Asian | 7,782 | 1.2% |
| Other Indo-European | 7,374 | 1.1% |
| Chinese | 6,815 | 1.1% |
| German, other Germanic | 2,797 | 0.4% |
| Russian, Polish, other Slavic | 2,260 | 0.4% |
| Other | 2,255 | 0.4% |
| Arabic | 1,407 | 0.2% |
| Ancestry | ||
|---|---|---|
| Country | Number | % |
| German | 235,039 | 34.6% |
| Irish | 88,517 | 13.0% |
| Norwegian | 65,502 | 9.6% |
| English | 64,312 | 9.5% |
| Polish | 34,896 | 5.1% |
| Italian | 24,862 | 3.7% |
| American | 17,667 | 2.6% |
| Swiss | 17,317 | 2.6% |
| French | 16,352 | 2.4% |
| Swedish | 13,678 | 2.0% |
| European | 12,751 | 1.9% |
| Dutch | 11,512 | 1.7% |
| Scottish | 10,920 | 1.6% |
| Czech | 7,896 | 1.2% |
| African | 7,541 | 1.1% |
| Citizenship & Nativity | ||
|---|---|---|
| Number | % | |
| U.S. citizen | 651,218 | 95.9% |
| Not a citizen | 27,777 | 4.1% |
| Native | 629,212 | 92.7% |
| Foreign-born | 49,783 | 7.3% |
| Educational Attainment, Population 25 Years and Older | |||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|
| < 9 Years | 9-12 Years | H.S. Grad or GED | Some College | Bach. Degree | Grad Degree | ||||||
| 7,489 | 1.6% | 12,430 | 2.7% | 92,898 | 20.4% | 121,257 | 26.6% | 135,214 | 29.7% | 86,724 | 19.0% |
| Average years of education: 14.6 | |||||||||||
| Population 25 Years and Older | ||
|---|---|---|
| < 9 Years | 7,489 | 1.6% |
| 9-12 Years | 12,430 | 2.7% |
| H.S. Grad or GED | 92,898 | 20.4% |
| Some College | 121,257 | 26.6% |
| Bach. Degree | 135,214 | 29.7% |
| Grad Degree | 86,724 | 19.0% |
| Average years of education: 14.6 | ||
| Labor Force Data from the Bureau of Labor Statistics | |||||
|---|---|---|---|---|---|
| Year | Labor Force | Employed | Unemployed | Unemp. Rate | State Avg. |
| 1990 | 546,664 | 532,762 | 13,902 | 2.5% | |
| 1991 | 552,966 | 536,310 | 16,656 | 3.0% | |
| 1992 | 576,026 | 560,222 | 15,804 | 2.7% | |
| 1993 | 594,420 | 579,560 | 14,860 | 2.5% | |
| 1994 | 607,610 | 592,004 | 15,606 | 2.6% | |
| 1995 | 619,186 | 605,208 | 13,978 | 2.3% | |
| 1996 | 632,964 | 619,112 | 13,852 | 2.2% | |
| 1997 | 641,232 | 627,932 | 13,300 | 2.1% | |
| 1998 | 646,930 | 634,470 | 12,460 | 1.9% | |
| 1999 | 647,300 | 635,946 | 11,354 | 1.8% | |
| 2000 | 658,086 | 641,744 | 16,342 | 2.5% | |
| 2001 | 675,324 | 654,886 | 20,438 | 3.0% | |
| 2002 | 682,898 | 657,824 | 25,074 | 3.7% | |
| 2003 | 690,148 | 662,950 | 27,198 | 3.9% | |
| 2004 | 696,926 | 673,002 | 23,924 | 3.4% | |
| 2005 | 704,836 | 681,040 | 23,796 | 3.4% | |
| 2006 | 711,778 | 687,290 | 24,488 | 3.4% | |
| 2007 | 716,836 | 690,704 | 26,132 | 3.6% | |
| 2008 | 724,122 | 697,126 | 26,996 | 3.7% | |
| 2009 | 730,790 | 683,056 | 47,734 | 6.5% | |
| 2010 | 721,420 | 676,310 | 45,110 | 6.3% | |
| 2011 | 722,628 | 682,430 | 40,198 | 5.6% | |
| 2012 | 725,648 | 688,322 | 37,326 | 5.1% | |
| 2013 | 733,440 | 697,268 | 36,172 | 4.9% | |
| 2014 | 741,902 | 713,164 | 28,738 | 3.9% | |
| 2015 | 752,108 | 727,424 | 24,684 | 3.3% | |
| 2016 | 766,592 | 744,378 | 22,214 | 2.9% | |
| 2017 | 771,842 | 752,678 | 19,164 | 2.5% | |
| 2018 | 769,594 | 751,712 | 17,882 | 2.3% | |
| 2019 | 778,412 | 759,124 | 19,288 | 2.5% | |
| 2020 | 769,542 | 731,680 | 37,862 | 4.9% | |
| 2021 | 788,942 | 765,680 | 23,262 | 2.9% | |
| 2022 | 791,330 | 773,708 | 17,622 | 2.2% | |
| 2023 | 813,952 | 795,136 | 18,816 | 2.3% | |
| 2024 | 822,498 | 803,034 | 19,464 | 2.4% | |